襄阳华侨城文化旅游示范区是深圳华侨城集团与湖北交投集团优势互补，共同合作开发的大型文化旅游项目，旨在通过多产业联动发展打造国家先进标志性新城，拉动襄阳市现代服务业发展，促进襄阳成为汉水流域休闲娱乐旅游之都，长江经济带区域最有影响力的中心城市之一。作为该项目的展示中心，本案引领了整个地块的精神面貌。我们希望建筑在兼顾功能与审美需求的同时，风格体现地方文化特色，并不落窠臼失去现代气质。

The OCT Big Sight is a large-scale cultural tourism project that Shenzhen OCT Group and Hubei Transit Group complement each other and develop together. The purpose is to create a national advanced landmark new city through multi-industry linkage development, and promote the development of modern service industry in Xiangyang City. Xiangyang has become the capital of leisure and tourism in the Han River Basin, one of the most influential central cities in the Yangtze River Economic Belt. As the exhibition center of the project, the case led the spirit of the entire plot. We hope that the architecture will reflect the functions and aesthetic needs, while the style reflects the local cultural characteristics and does not lose the modern temperament.

建筑设计：滴墨成画

Architectural design: dripping ink into painting

展示中心作为整体片区对外展示的窗口，它的标志性和显著性尤其为设计师所关注，如何使此处的展示中心与别处不同？从地方历史文化中吸取灵感或许是最好的设计来源。项目位于湖北襄阳，一个有着2800多年建制历史的文化名城，是楚文化、汉文化、三国文化的主要发源地，历代经济军事要地。设计概念来源于此。

The exhibition center is a window for the overall display of the exhibition area. Its iconicity and distinctiveness are especially concerned by designers. How to make the exhibition center here different from others? Drawing inspiration from local history and culture is perhaps the best source of design. The project is located in Xiangyang, Hubei Province, a cultural city with a history of more than 2,800 years. It is the main source of Chu culture, Han culture and the culture of the Three Kingdoms. The design concept comes from this.

总平面图

中华文明极具代表性的文化符号——文房四宝"笔、墨、纸、砚"，不仅是书写工具，更是特殊的文化载体。唐诗"夜月泛琴弦似磬，秋潭洗砚墨成云"，用秋天潭水洗涤砚台，漾漾的墨汁描绘了琴声的悠扬美好。俯瞰的展示中心如同漂浮的砚台，砚台上的水墨镌刻出圆形印记，散发出浓厚的中华传统文化色彩。

The four treasures of the study, "pen, ink, paper, and pipa" are the representative cultural symbols of Chinese civilization. They are not only writing tools, but also special cultural carriers. The display center overlooking is like a floating platform, and the ink on the platform is engraved with a circular imprint, which exudes a strong Chinese traditional culture.

鸟瞰效果图

主入口面向主干道，以开放的姿态向城市街道打开，开阔的前场空间和雨蓬形成展示面，给宾客尊贵大气的直接感受。主入口的圆形石台上汩汩流水回应"砚台"与"磨墨"，浅浅的镜面水池作为主体建筑与入口的缓冲带，呈现出优雅静谧的姿态。

The main entrance faces the main road, opening to the city street with an open attitude, and the open front space and awning form a display surface, giving the guests a direct feeling of the noble atmosphere. The circular water on the main entrance of the main entrance responds to the "falling" and "grinding", and the shallow mirror pool serves as a cushion for the main building and entrance, showing an elegant and quiet posture.

效果图

实景图

展示中心是一座两层建筑，二层立面通体用U型玻璃打造，一层采用超透玻璃与米黄石材贯穿融合，支撑起轻盈的二层体量，形成具有现代气息的建筑整体。

The exhibition center is a two-storey building. The second floor is made of U-shaped glass. The first layer is made of ultra-transparent glass and beige stone. It supports a light two-layer volume and forms a modern building.

效果图

实景图

瞭望塔作为展示中心的延伸部分，设计理念与展示中心一脉相承。通过对"襄"、"华"二字的印章篆书演变，演化为瞭望塔的建筑形态。建筑尊而不古，华而不藻，体现了现代设计手法对传统文化的全新演绎。

As an extension of the exhibition center, the observation tower is in line with the exhibition center. Through the evolution of the seals of the words "Xiang" and "Hua", it evolved into the architectural form of the watchtower. The architecture is not ancient, but the algae, which reflects the modern interpretation of traditional culture.

景观设计:禅意园艺

Landscape Design: Zen Gardening

襄阳，是一幅徐徐展开的山水文城古画卷。我们提炼当地的山水文化作品，将襄阳名画引入园中，以传统砚台形态，简洁精炼的山、水、石等元素，营造极具现代感，寄情于山水的禅意园艺空间。

Xiangyang is a picture of the ancient landscape of the landscape city. We refine the local landscape culture works, introduc